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Reel Rewards Special Event – A Day of Environmental Engagement in South Baltimore

Christien Martin • September 3, 2024
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    The Reel Rewards Special Event took place in Middle Branch Park at the end of July 2023.

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    Visitors participated in educational activities, hands-on learning, and discussions about the health of the Chesapeake Bay.

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    The event featured a listening session hosted by the Integration & Application Network at University of Maryland Center for Environmental Science.

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    The event was hosted by EJJI, in collaboration with the Integration and Application Network at the University of Maryland Center for Environmental Science (IAN-UMCES), the Smithsonian Environmental Research Center (SERC), and the Chesapeake Bay Foundation (CBF).

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Reel Rewards Special Event – A Day of Environmental Engagement in South Baltimore

By Christien Martin


On July 20, 2024, the Environmental Justice Journalism Initiative (EJJI) hosted the Reel Rewards Special Event, a gathering focused on promoting environmental awareness and community involvement. From 3pm - 6pm at Middle Branch Park, visitors participated in an afternoon filled with educational activities, hands-on learning, and discussions about the health of the Chesapeake Bay.


Hosted by EJJI, in collaboration with the Integration and Application Network at the University of Maryland Center for Environmental Science (IAN-UMCES), the Smithsonian Environmental Research Center - Chesapeake Water Watch (SERC-CWW), and the Chesapeake Bay Foundation (CBF), the event offered participants the chance to explore the connections between local communities and voice their opinions on environmental issues.


A Day Full of Activities and Learning


The event featured a variety of stations where attendees engaged with environmental experts and participated in conservation activities. At the Reel Rewards drop-off station, anglers were invited to share their fishing experiences through a survey, with each participant receiving a $10 virtual gift card for their contribution to the ongoing studies of Middle Branch anglers.


At the water quality testing station, managed by SERC-CWW, attendees learned about the critical role water quality plays in the health of the Chesapeake Bay and how their actions can make a difference. The Chesapeake Bay Report Card Listening Session provided a platform for community members to voice their opinions on the state of the Bay and discuss ideas for its future.


Families and children found plenty to do at the event, with a kid's station featuring coloring activities and an interactive magnet board where they could learn about environmental indicators. Stewardship activities, such as trash pick-up Incentives and plastic sorting, encouraged participants to take an active role in caring for their local environment.


Community Engagement and Impact


The Reel Rewards Special Event was a chance for South Baltimore residents to come together and share their thoughts and ideas on environmental issues affecting their area. The event brought together community members to share knowledge and ideas, helping them to better understand their local environment and the collective efforts needed to protect it.


The event demonstrated the tangible benefits of engaging our community in environmental action. By participating in activities like water quality testing and stewardship efforts, attendees didn't just learn—they contributed directly to the health of the Chesapeake Bay. As we plan future events, our focus will remain on creating meaningful opportunities for involvement, ensuring that every action, no matter how small, helps protect our shared environment.


For those who missed the event, stay tuned to our social media channels and website for upcoming opportunities to get involved.



Christien Martin joined EJJI in 2024 as the Reel Rewards Program Assistant, where he oversees bi-weekly drop-offs and manages various aspects of the Reel Rewards Program.

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